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Free PDF Quiz Adobe - AD0-E318 - Adobe Campaign Classic Architect Master Authoritative Clearer Explanation
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Adobe Campaign Classic Architect Master Sample Questions (Q24-Q29):
NEW QUESTION # 24
A company provides requirements for a new marketing campaign that will send selected customers one of several newsletter communications with selected articles based on the recorded interests.
The solution must use their centralized customer data, no older than from the previous day, and customize the newsletter template to contain articles relevant to the customers preferences.
The campaign should consider whether the customer has subscribed to the newsletter and what frequency the customer has opted in to receive the communications.
Which two options should be implemented?
- A. Audience manager integration to shape audience for each newsletter
- B. Offline and Online channel integration to allow cross channel journeys
- C. A custom solution to manage customers' preferences
- D. The Interaction module to manage presenting content to customers
- E. A CRM connector to ETL customer data into Campaign
Answer: A,E
Explanation:
1. A CRM connector to ETL customer data into Campaign: A CRM connector allows for the extraction, transformation, and loading of customer data into Campaign, ensuring that the most recent and accurate data is used to customize the newsletter template and target the correct customers. D. Audience manager integration to shape audience for each newsletter: Audience manager allows to segment audience based on their preferences, behavior, demographics, etc. It helps to shape audience for each newsletter and target them with specific content. It will help in identifying customers and target them based on their preferences and subscribed newsletter frequency.
NEW QUESTION # 25
A campaign workflow has been configured to query recipients that have received deliveries and clicked on a link in the past 90 days.
Delivery history will be retrieved from boardLOgRop and click history from trackingLogRcp: The data volumes for both tables are increasing by an average of 10 million per month.
Which two recommendations should the Architect make? (Choose two.)
- A. Increase the time period and run the workflow more frequently.
- B. Query data from trackingLogRcp and retrieve the related data from broadLogRcP
- C. Recommend to use webAppLogRcp instead of trackingLogRcp
- D. Reduce time period and run the workflow more frequently
- E. Avoid using both schemas when possible
Answer: A,D
NEW QUESTION # 26
An Architect needs to extend an existing Campaign instance offer catalog with a large number of new offers.
Each of these new offers will require new Eligibility rules associated with them, to be presented to customer in a delivery.
How should the Architect design these new rules?
- A. Search offers from a specific category to avoid scanning he whole offer tree
- B. Put the most restrictive offer category Eligibility rules at the lowest possible position in the tree
- C. Put the most expensive Eligibility rules in terms of time of processing at the of the tree
- D. Build complex Eligibility rules with multiple joins to save processing time
Answer: D
NEW QUESTION # 27
An Architect needs to extend an existing Campaign instance offer catalog with a large number of new offers.
Each of these new offers will require new Eligibility rules associated with them, to be presented to customer in a delivery.
How should the Architect design these new rules?
- A. Search offers from a specific category to avoid scanning he whole offer tree
- B. Put the most restrictive offer category Eligibility rules at the lowest possible position in the tree
- C. Put the most expensive Eligibility rules in terms of time of processing at the of the tree
- D. Build complex Eligibility rules with multiple joins to save processing time
Answer: B
Explanation:
Put the most restrictive offer category Eligibility rules at the lowest possible position in the tree. This will allow the Campaign system to quickly eliminate offers that do not meet certain criteria and only continue evaluating offers that have a higher likelihood of meeting the eligibility rules, thus reducing the amount of processing time and resources needed. This approach will help in terms of performance and scalability of the Campaign instance.
NEW QUESTION # 28
A technical Architect is setting up the data model for a new Adobe Campaign implementation.
The customer wants to set up personalized birthday campaign and has the following fields in the source database table.
* First_Name
* Age
* Social_Security
* Upload_Data
* DateOyBirth
Which two fields should be included in Campaign data mode? (Choose two.)
- A. First_Name, used for personalization
- B. DateOfBirth used for segmentation
- C. Upload_Date used for segmentation
- D. Age, used for segmentation
- E. Social_Security, used for personalization
Answer: A,B
Explanation:
1. First_Name should be included in the Campaign data model as it can be used for personalization in the birthday campaign. It can be used in the salutation of the email or SMS message, for example, "Happy birthday, [First_Name]!".
2. DateOfBirth should be included in the Campaign data model as it is used to segment the recipients based on their birthdate, to ensure that the birthday campaign messages are sent to the right recipients on the right day.
Social Security Number is considered as sensitive personal data and it is not recommended to include it in the Campaign data model due to the security risks and the compliance regulations. Age and Upload_Date not really useful for the birthday campaign and should not be included in the Campaign data model.
NEW QUESTION # 29
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