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The Microsoft Dynamics 365 Marketing Functional Consultant certification is ideal for professionals who want to enhance their careers in the marketing industry. This certification will help candidates demonstrate their expertise in Dynamics 365 Marketing and enable them to work with customers to identify and configure solutions that meet their business requirements.
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Microsoft Dynamics 365 Marketing Functional Consultant Sample Questions (Q23-Q28):
NEW QUESTION # 23
Drag and Drop Question
You need to create a lead scoring model based upon fixed rules as well as behavior rules.
Which scenario corresponds to each rule type? To answer, drag each scenario to the appropriate rule type. Each scenario may be used once, more than once or not at all. You may need to drag the split bar between panes or scroll to view the content.
NOTE: Each correct selection is worth one point.
Answer:
Explanation:
Explanation:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/score-manage- leads
NEW QUESTION # 24
You are a functional consultant at Contoso. The EMEA sales manager wants you to configure Contoso's
landing page settings to capture activities by existing leads and contacts located in Belgium.
You already configured the Default Marketing Page Configuration for Landing pages.
What should you do next to achieve your goal?
- A. Update the Default Matching Strategy located in Landing Page settings.
- B. Update the Matching Strategy for the landing page in the Customer Journey.
- C. Update the Default Matching Strategy located in Marketing settings.
- D. Update the Belgian landing page Matching Strategy.
Answer: D
Explanation:
Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/mkt-settings-landing-pages
NEW QUESTION # 25
Note: This question is part of a series of questions that present the same scenario. Which question in the series contains a unique solution that might meet the stated goals. Some question sets might have more than one correct solution, while others might not have a correct solution.
After you answer a question in this section, you will NOT be able to return to it. As a result, these questions will not appear in the review screen.
Your marketing team is asking you questions about how marketing emails can be used for the campaigns they wish to launch.
You need to explain how these types of messages differ from the person-to-person messaging they already use in order to correctly help your marketing team to understand the difference between Traditional Emails and Marketing Emails.
Solution: You tell the team that Traditional Emails are able to be used in customer journeys.
Does this meet the goal?
- A. No
- B. Yes
Answer: B
Explanation:
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/prepare-marketing-emails
NEW QUESTION # 26 
Using the information in the Case Study, indicate which of the Leads below have enough points to be flagged as Sales Ready.
To answer, drag the Assessment to the appropriate Lead. Each Assessment may be used once, more than once, or not at all. You may need to drag the split bar between panes or scroll to view content.
NOTE: Each correct selection is worth one point.
Answer:
Explanation:
Explanation
Graphical user interface, text, application, email Description automatically generated
NEW QUESTION # 27
You are a marketing professional for Contoso, Ltd.
You have set up a webinar event showcasing the new features of a new product. On the event record, you have
set Allow anonymous registrations to Yes. When you check the portal website, you notice that you must create
a registration account to register for the event.
Why might the event require you to register anonymously, despite the setting above?
- A. Your portal is a site hosted by Dynamics 365 Portals
- B. Your portal is a site hosted externally.
- C. Your portal is Dynamics Native Portal.
- D. You must republish the event.
Answer: B
Explanation:
Explanation
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/set-up-event-portal
NEW QUESTION # 28
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