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pbr /Marketing is one of the major aspects for any business thus it is not an exception of app business as well. Things that are marketed well are sold well, and everyone is well aware of that, and traditional marketing is something everyone is aware of, but what about digital marketing or app marketing? I am here to help, Based on my experience over 8+ years into this field here are some key points that I consider for designing the marketing strategies:br /br /1) Research your Target Audiencebr /2) Competitor Analysisbr /3) Create a Landing page dedicated to the appbr /4) App Store / Play store optimizationbr /5) Create Referral programs for onboarding usersbr /6) Design Campaigns that focus on App Installsbr /7) Get Reviews on App Store/Play Storebr /8) Manage those bad reviews & try to provide a satisfactory resolution to their problemsbr /9) Work on SEO for landing pagebr /&g