Tag: Martech

6 Sales Pipeline Metrics Every Business Should Track

Measuring your company’s pipeline metrics will help you track how well your...

  • martech

EXPLORING COOKIE-LESS PROGRAMMATIC ADVERTISING

This has led to the assembling of the programmatic industry with wide chang...

  • martechnology

Martech Interview with Laura Haines on eCommerce in Met...

Laura Haines shares insights in an Martech interview on eCommerce in Metave...

  • martech

Holiday Ecommerce Marketing Guide for 2021

E-Commerce is the new way of shopping with convenience and ease, choosing w...

  • martechnology

How to Make Sure Your Martech Stack Works for Agile Mar...

Agile marketing centers around “sprints” – campaigns that are typically of...

  • martechnology

Invest in eCommerce Marketing You Can Control 2022

Post-pandemic all businesses are changing their eCommerce marketing strateg...

  • martech

The Top Digital Marketing Trends of 2022

Marketing was once all about brand awareness, getting your name out there b...

  • martechnology

Martech Interview with Gregg Holzrichter on Data Manage...

Marketing, by nature, is built on data. How does data assist marketers opti...

  • martech

Most Brands Fail by Stopping Just Short of a Brand Purp...

Humans are driven by meaning and purpose same as the corporate entities. Ho...

  • martech

Why Human Ingenuity Matters Over AI in Advertising?

AI also plays an increasingly integral role in ad automation, helping adver...

  • martechnology

Certainty of outcomes – Only goal that matters for mark...

Certainty of outcomes – what does it mean to you? And in percentage terms,...

  • martech

Why Brand Safety Measurement Standards are Failing Mark...

With 85% of consumers feeling that brands bear responsibility for ensuring...

  • martechnology

Best Free Content Management Systems

The design and the content are the core elements of a good website. To crea...

  • martechnology

Customer Experience for Marketing Growth

Most brands try to zero in on retention marketing to reduce customer churn....

  • martech

Optimizing Data & Making Content King Again: An API...

Optimizing Data & Making Content King Again: An API-first approach to C...

  • martechnology