What is Advocate Marketing ?

pspan style=font-size: 10pt; font-family: Arial; data-sheets-value={"1":2,"2":"People are more likely to trust their peers than direct advertising. When someone asks a friend about their experiences with a particular product or company, the feedback can be significantly more powerful than any marketing campaign could hope to attain."} data-sheets-userformat={"2":5053,"3":{"1":0},"5":{"1":[{"1":2,"2":0,"5":[null,2,0]},{"1":0,"2":0,"3":3},{"1":1,"2":0,"4":1}]},"6":{"1":[{"1":2,"2":0,"5":[null,2,0]},{"1":0,"2":0,"3