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Based on recent data, 92% of marketers have reported content as a valuable business asset. As of this year, 56% are planning to spend more on content. SEO matters considerably as some reports indicate that updating old content can increase organic traffic by 106% with 93% of online experiences beginning with search engines.
Some content pieces are too good to be forgotten. You may be proud of an article, or tutorial and you want to update old content without throwing out the work you've already done. Updating old posts with new SEO keywords, links, and multimedia can be very helpful since Google's SERP favors updated links.
Read more: https://seovendor.co/refreshing-old-content-update-old-content-to-gain-more-website-traffic