The three personas you must design an analytics app for
There are three types of business analyst personas. Executive users want hi...
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In 2003, we were frustrated by the cost, complexity, and ineffectiveness of analytics tools. That drove us to create Yellowfin, because we thought we could do better. And we have. And we continue to do so. Our whole team’s passion is for creating products that help businesses discover, understand, and act faster on the opportunities buried in their data.
There are three types of business analyst personas. Executive users want hi...