Oftentimes the simplest of things become those that are overlooked the most frequently yet affect your bottom line more than you realize, so this blog post will cover 3 common mistakes plastic surgeons make in their practice.
COMMON MISTAKES PLASTIC SURGEONS MAKE
Surrounding yourself with an outstanding team may seem like a daunting task, but ultimately those working among you are vital to your success.
You may need to evaluate your workplace and ask yourself; Are the people on your staff helping or hurting your practice?
One of the most common mistakes plastic surgeons makes like having the wrong team can easily make or break your practice.
While working as a business and marketing consultant to cosmetic practices, I have seen a wide variety of behaviors that go unchecked and hurt your image. For example:
- Staff is charming to the surgeon and disagreeable to everyone else;
- You think the staff is following up, taking photos, asking for referrals, but you found out
it’s not happening; - The receptionist sends the patients to the internet to buy products since they’re cheaper than those sold in their office, and it goes on and on.
If you have experienced any of these common scenarios, it may be clear that you do not have the right team in place.
