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Tag: Martech

Customer Data Platforms: What It Is and Isn’t

What is a Customer Data Platform (CDP)? - Every organization defines CDPs i...

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Top Marketing Automation Trends for 2023

Marketing automation is a must-have for any business seeking to scale its o...

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Best Christmas Digital Marketing Ideas for Businesses

Feeling out of sight and worrying about how your brand will shine? Just rel...

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Strategize Your Marketing Campaigns for Christmas

Christmas is the best time for marketers to increase sales conversions. How...

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Best Content Marketing Platforms for 2023

Content marketing success lies in consistency & creativity. How are con...

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How to Repurpose Content for Email Marketing Campaigns

Email marketing campaigns have always been one of the most effective ways o...

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Crafting the perfect B2B Marketing Plan

B2B marketing can increase the overall turnover of any business. The catch...

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Guide to Measuring Your Video Marketing Efforts

Businesses have various marketing channels, one of them being video marketi...

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Develop a Successful Marketing Automation Strategy

Marketing is complex and there are many steps involved, especially with onl...

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Thats an Awful Lot of Mar/AdTech, Publishers!

We see first-hand how the Mar/AdTech (MADtech) landscape continues to proli...

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Best Video Advertising Trends for 2023

Marketers are pushing their brand advertising with more creative video cont...

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Martech Interview with Xun Wang on Technology Innovatio...

Businesses strive to make their presence in their target markets. In a Mart...

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Martech Interview with Kevin Beales on Conversation int...

Sales management platforms are crucial for B2B success bringing convenience...

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Marketing Technology: Today and in the Future

When it comes to technology, almost nothing is built to last. Next year the...

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3 Shifts Advanced Marketers are making

Marketing is changing, and marketers need to stay ahead of the curve to ret...

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