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    Customer Data Platform – Martech cube

    Modern consumers are more informed and demanding. Consumer-centric marketin...

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    Middle-market Brands Deserve Access to DSP Tech

    Agencies should embrace and encourage the availability of self-service opti...

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    The Importance of Data Fidelity in Driving Ad Strategy

    Social media is taking the top position as the lead marketing campaign plat...

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    Are IoT Devices Boon or Bane for the Enterprises?

    The trend today is to have everything on the cloud, and this is the directi...

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    Increase Online Visibility During the Holiday Rush By F...

    Your multi-location business must first ensure that your local listings are...

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    Ecommerce vs Entertainment – The New Battle for Primeti...

    On-site conversion partners are one partner type leading the way in this in...

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    Local Social: Improve Customer Experience

    As marketers, one of our primary goals is to keep the customer happy. There...

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    Emptying out the cookie jar: Challenges and opportuniti...

    As brands and marketers start to address what they’re going to do in this c...

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    Marketers Say Predicting Customer Behavior is More Valu...

    Marketers Say Predicting Customer Behavior is More Valuable than Winning Lo...

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    Tackling The Issues of Data Privacy in The Marketing La...

    Marketers are obsessed with statistics. Over the last decade, customer data...

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    How do voice recording and AI profiling work?

    Collaborative approaches to voice recording and AI are usually founded on C...

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    Everything You Must Know About Voice AI in Marketing

    Voice recording and AI systems have been rapidly evolving, pushed by new an...

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    A Brief Guide to Technographics and the Data It Offers

    How does technological data help customer retention? It’s not an easy assoc...

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    Rajat Kapoor's 'RK/RKAY' Teaser Out Now

    The teaser of Rajat Kapoor's 'RK/RKAY' starring Ranvir Shorey and Mallika S...

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    What does customer loyalty look like in the cookieless...

    With all these new privacy changes, it’s time for marketers to get back to...

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