Over the past two years, funding and interest in Web 3.0 apps have skyrocketed around the globe. These funds have been invested both directly through venture capital (VC) and now through decentralized autonomous organizations (DAOs), as well as indirectly through institutional purchases of cryptocurrencies, which have driven up token prices and strengthened the crypto-based financial assets of Web 3.0 projects.
This growth was fueled by composability, or the ability to combine many services into a single, distinctive product. With the industry adopting intrinsically associated solutions, the growth of a more complete set of DeFi building blocks is enabling options that were previously not available.
Although we may expect additional resources pouring into the Web 3.0 sector over time, it is becoming more and more obvious that there is no (financial) resource scarcity. It does, however, lack goods that may be used by, are acceptable for, and appealing to a mass market.
Web 3.0 and cryptocurrencies are now mostly used by younger people and individuals with advanced technological skills, two traditional early adopter populations. That is to be expected with any modern and problematic technology. The same was true in the past for computers as well as Web 2.0 and social media. Only college-aged students were allowed to use Facebook when it was originally launched.
In order to keep Web 3.0 growing in size, adoption, and value, more emphasis must be put on developing products that the average individual can find value in every day of their lives.
Replacement of Web 2.0
Web 3.0 outperforms Web 2.0 in many important ways, making it more appealing to a wider range of users. The fact that many Web 3.0 initiatives are "alternatives to Web 2.0 platforms" has benefitted them significantly.
Web 2.0 advertising is usually annoying because they are inserted into the online content we are reading and because the methods used to serve targeted ads violate our privacy. Web 3.0 will fix these issues as well as establish a new digital economy and restore author content rights.
The Brave browser is working to make its platform more equitable for its users by replacing the Web 2.0 ad-based income model with a more private, open, and just one.
Brave advertisements show on the system notification tray rather than on any website. Your personal information is kept secret since ads aren't picked locally but rather use huge databases of your personal information.
Additionally, if you choose to, you can fully unsubscribe from Brave advertisements. If you want to participate, consumers receive 70% of what the advertiser spent, making the system far more equitable, private, and open.
Other applications, like Session messenger, take advantage of decentralization to offer far better privacy than centralized messengers. The session can provide better privacy and anonymity than any centralized competition in an entirely trustless manner because of its network of staked service nodes.
These types of apps are crucial to bringing mainstream users online in the Web 3.0 era and all have a few things in common: they're simple to use, regardless of your interest in cryptocurrencies, they have evident advantages, and they don't demand a big financial commitment. Web 3.0 will fix these issues as well as establish a new digital economy and restore author content rights.
Investments in Web 3.0
Web3 idea has led to the establishment of enormous investment funds. These investments are heavily focused on protocol-level development. As an illustration, the blockchain startup ConsenSys collected $450 million from investors including Microsoft, Temasek, and SoftBank. Such substantial expenditures are a sign of confidence in the future of Web3.
Investments are being made to improve Web 3.0 payment processing as well. According to recent news reports from Coingabbar, MoonPay and Unstoppable Domains will collaborate to process Web3 payments.
